An Ericsson Consumer and Industry Insight Report January 2018
- The promise of 5G has the potential to completely change the way we interact with wireless devices, from smartphones to cars. Though the unknowns are many and there are still technical issues to be resolved, a 5G future ultimately depends on consumer and
business expectations. Thus, it is imperative to understand whether the vision set out by current wireless technologies and telecom operators’ offerings – specifically mobile
broadband plans – meets consumer expectations today. This report uncovers six calls to action from consumers which operators must act on, to drive consumer satisfaction and monetize mobile broadband for a 5G future.